This week, I’m starting a new feature at Communications Conversations: Digital PR Perspectives. The idea? To bring together some of the...
READ MOREThe myth of the viral video
by Arikhanson | May 13, 2010
For those of you in the Minneapolis/St. Paul area, you may have caught a glimpse of the following video a couple weeks ago on the local...
READ MOREWill Facebook community pages upset the brand apple cart?
by Arikhanson | May 6, 2010
A little over a week ago, Facebook unveiled a couple new features, one of which could have a potentially significant impact on how brands...
READ MORERants N Raves: Making community a client
by Arikhanson | May 5, 2010
I recently attended a professional development luncheon, and the topic was community public relations and branding. The speaker passed out a...
READ MOREHow to build a better blogger outreach list
by Arikhanson | May 4, 2010
If you work in the digital PR world, chances are it won’t be long until you’re asked by a client, boss or colleague to build a...
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