About a month ago, I noticed a local PR colleague, Kelly Groehler, tweeting about a book she was writing (along with Dave...
Book Review–Like: Seven Rules and 10 Simple Steps for Social Media in Your Campaign
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Killer PR jobs: Chris Iles, Corporate Communications Manager-Minnesota Twins
Giving a new series a try today. The impetus? Through my HAPPO work, and networking in general, I learn about so many cool...
How I cut the cable cord (and saved $5,000)
Each year, my wife and I have a "family summit." It's kinda this nerdy tradition where we have breakfast toward the...
15 up-and-coming PR pros to watch in 2012
Reprising a post I ran last year that highlighted 7 millennial PR pros to watch here in the Twin Cities area. This year, I...
4 questions–and 4 action steps–when selecting a social media speaker for your next event
Having organized a few digital and social media events in the past (BlogWorld, MN Blogger Conference, for starters), I know...
The impact of a well-orchestrated tweet-up
Last Tuesday evening, I attended a local tweet-up organized by two friends, Liz Heinecke and Jennifer Samuel to learn more...
5 ways PR pros can give back to their alma mater
Last week, I made my annual pilgrimmage back to my alma mater, Winona State University. I usually try to make a day of it....
18 compelling stats to help sell your boss on Pinterest
Back in December 2011, I wrote a post that asked 15 "power users" their thoughts about the emerging platform. At the time,...
Tips for your first 90 days on the job from the HAPPO community
Last Thursday we held our first HAPPO chat of 2012. The topic: Tips for the first 90 days on the job. It was a great...
How to write LinkedIn ads that get hundreds (or, thousands) of clicks
LinkedIn ads. They're the ugly stepchild of social advertising. OK, that might be taking things a bit too far, but they're...