What's the one outcry we continue to hear from B2B businesses when it comes to social media marketing: How can we...
How B2B firms can use LinkedIn to drive leads
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
9 Ways to Sneak Your Website Address into Media Stories
It's a common lament from people who work hard to generate free publicity in print and online versions of newspapers and...
Will Instagram Be The Next Flickr?
I have a small confession. I’m a bit of a wannabe photog. My latest platform of choice is Instagram. Now if you...
Who’s still on Twitter in PR–and why
I had a sad realization a while back. Twitter's just not the same anymore. It's not the same exciting place it was...
Have relationships trumped skills in the PR job search?
I had a very interesting discussion on Twitter last week that was spurred by one tweet: My opinion: As I said at last...
4 ways to make your blog content work harder
Blogging for business. It's picking up steam. A full 65 percent of companies now have a blog. According to Hubspot's...
10 tips to help you expand your PR network
Thursday night here in Minneapolis one of my favorite events of the year took place: The Alphabet Bash. It's one gigantic...
An Instagram day in the life…
If you're a regular reader of my blog (or follow me on Twitter or Facebook) you know I'm a huge fan and borderline addicted...
6 reasons to use WordPress as your non-profit’s Web platform
One question/issue I continue to hear from non-profits and small businesses is this: I need a Web site (or...
Does AP style matter in 140 characters?
Today's guest post comes from a woman (Whitney Jones) who pitched me this idea out of the blue. It was actually one...