Truth be told, I don't know Rebecca Lechner all that well. I've never worked with her. She's never been a client. Heck, I...
PR Rock Stars: Room & Board’s Rebecca Lechner
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
3 surprising stats from PRWeek/Cision’s Global PR Report
A couple weeks ago, PRWeek and Cision released their Global PR Report full of data points and nuggets ripe for discussion...
The cold, hard truth: The PR and ad industries are still hooked on “vanity metrics”
If you spent a few minutes on social media last week, you undoubtedly heard about South Dakota's new anti-meth ad campaign...
6 answers to commonly-asked questions I’m getting from the modern job seeker
A couple of weeks ago, I received an email from someone who was recently laid off from his job. This guy was an...
REI’s Uncommon Path a rare brand journalism home run
Brand journalism, as a concept, hasn't exactly had a great run. Casper's vaunted "Van Winkles" brand journalism effort...
How to optimize your comms tech stack in 2020
Earlier this month, the Arthur Page Society unveiled some new research around the changing nature of the CCO position....
Did Panera really mishandle their recent crisis on TikTok?
In case you missed it, Panera had a kerfuffle on its hands a couple weeks ago. PR Daily recapped the crisis nicely here....
Everyone has career regrets–here are my big 3
Last week, I came upon this post on PR Daily detailing research that laid out employees top 10 career regrets. It was full...
Why Spanx’s Sara Blakely might be the best CEO on LinkedIn
Not Microsoft's Satya Nadella. Not General Motors' Mary Barra (who has 1.2M LinkedIn followers, btw) Not even American...
What I learned from 3 of the top corporate podcasters in Minneapolis
ICYMI, I moderated a wonderful panel of three smart people at General Mills last week as part of the Social Media...