Health care reform. It’s taken center stage in the national political scene the last few months. And with good reason. The...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Rants N Raves: Don’t Call Me “Dude!” – Respectful Business Communications
As professionals, particularly in a service business (I work at a mid-size PR agency in Manhattan), we are taught to treat...
Do you have “geek cred?”
It's chic to be geek. Just look at our culture. The Geek Squad. Freaks and Geeks (Ok, so it's 10 years old, but it was...
PR Rock Stars: A conversation with Jason DeRusha
OK, yeah, I know Jason DeRusha's a journalist, not a PR flak. But, I thought it would be fun to highlight one of the real...
Social media behind the firewall: Is it really all about business?
Great conversation at Social Media Breakfast Twin Cities last week sparked an idea for me. The discussion was around how...
Want to maintain a successful blog? Think like a publisher.
I heard an interesting quote recently: "Every organization is now a media company." Unfortunately, I can't remember who...
9 social media presentations for PR pros
I was doing some client research last weekend and stumbled across a number of outstanding presentations all PR pros should...
Close one door. Open another.
We all know today's marketing and PR landscape requires us to think differently about how we meet our clients' needs....
The world is changing. Is your brand adapting?
Last week, my brother made a major life decision. He bought his first house. How did he tell me this momentous news? Most...
What are your social media “must reads”?
Back in March, I published a short list of suggested PR "must reads" by the community. It was an impressive list. Even more...