Arik’s Social Media Blog

One approach companies have long struggled with since the dawn of social media marketing is the simple concept of giving...

If there's one thing I learned from my years on the corporate side (and in my years since working with larger corporate...

When it comes to influencer marketing, a lot of the content I've read over the last year or so has focused on one of two...

Had coffee with a relatively new friend last week. This friend had recently accepted a senior position with a health care...

Eight years ago, I started an e-newsletter called "The HAPPO Report." For those who have known me for a few years, I...

A couple weeks ago, I attended my nephew's fourth birthday party. At that party were seven kids (including mine) under the...

In case you missed it, former Starbucks CEO, Howard Schulze is mulling over a bid to become the 46th president of the...

In case you missed it, Buffer came out with a fantastic "State of Social" report in January. I say fantastic, because...

Earlier this week, I joined a large percentage of Netflix subscribers and watched the Fyre Festival documentary on the...

Before you spit up your coffee, hear me out. Because I think there's a trend in the making here. My thinking is based on...