We Gen X'ers like to stereotype Millennials. We label them as lazy. We say they're entitled. We call them title-grabbers....
PR Rock Stars: United Health Group’s Madeline Strachota
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
When was the last time you conducted a social content audit?
If you work in the world of social media marketing, your days are most likely filled with: Creating content Meetings...
How Anytime Fitness uses 100 percent user-generated content to feed its Instagram account
Despite what you see from the Dunkin Donuts, Oreos and Starbucks of the world, starting and maintaining a corporate...
Conditions are favorable for the comeback of the daily newspaper
For years, every time I make a comment about how my wife and I subscribe to and read the daily newspaper, I always get a...
PR Rock Stars: Life Time Fitness’ Ava Beilke
Yep, Ava Beilke is a millennial. But, she doesn't act the part (at least, not according to stereotypes). In fact, I believe...
Super-early brand adopters show interesting uses for Snap Spectacles
As you probably know by now, a couple weeks ago Snapchat unveiled its version of the previously doomed Google Glass: Snap...
The evolving media consumption habits of Gen Z–and what they mean for communicators
For many companies, targeting and talking about Millennials has become a full-blown obsession. I mean, how many articles...
Does the four-day workweek work in PR and digital?
The four-day workweek. For many, it's a pipe dream. But, for an increasing number of people, it's quickly becoming a...
4 simple reasons the mobile newsfeed is the future of employee communications
In case you haven't noticed, there's an interesting trend going on in the employee communications world. More brands are...
I was going to write a post ripping the current state of influencer marketing, but I wrote this instead
You know one easy way you can tell if an internet, social media or tech trend has "jumped the shark?" It shows up on 60...