As you probably know by now, Facebook unveiled live video for brand pages earlier this year. Among the earliest adopters...
How five early-adopter brands are using Facebook Live
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Executive announcement news releases – productivity wasters or useful PR tools?
Back when I was working for other people, I had a job where I had to write and post a steady stream of executive...
How–and why–I changed my social media sharing and participation habits
I've been hearing and talking a lot lately with folks about the way people are creating and sharing differently on social...
The most essential–and overlooked–skill in PR
With a headline like that, you might expect me to talk about something like media relations skills, or video editing...
PR Rock Stars: HealthFitness’ Andy Jacobson
A few weeks ago, a colleague recommended to me that I feature more experienced pros within this series from time to time....
The Skimm: THE case study for employee social advocacy
By now, I'm guessing 99.9 percent of you have heard about The Skimm. In large part, that's because they have a virtual army...
22 PR Rock Stars of the Future
Each year, I give recent grads the floor here and showcase some of the best PR students across the country. Why? A few...
The (almost) all-video newsfeed: How 5 brands are using video (almost) exclusively on Facebook
It's no secret: Video on Facebook has exploded in the last couple years. In fact, recent numbers tell us Facebook video for...
The only answer to the question: “How do you do it all?”
It's a question I get a lot from industry peers and friends: "How do you do it all?" It's the same question I ask of people...
The changing media landscape…and what it means for media relations
It's no secret--the media landscape has shifted. Seismically. Media share news differently now. Media create news...