By now, I'm sure you're sick of hearing about my personal stance on emojis as a communication tool. But, despite my...
Emojis may be hot, but they’re destroying the art of communication
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
PR Rock Stars: Explore Minnesota’s Alyssa Ebel
The first time I saw or heard Alyssa Ebel's came when I was researching the fantastic #OnlyInMn campaign. Since then, she...
What to read–and what NOT to read–in digital marketing
One question I get A LOT when meeting with colleagues and clients: What should I be reading? Which blogs? Which media...
Why more brands AREN’T experimenting with Snapchat
Yeah, I know Snapchat has 100 million daily active users. I know they have like 46 billion views on their videos (slight...
Less is the new more when it comes to social posting frequency
A friend of mine raised a question we've heard before on Facebook the other day: How many times should I be posting to...
Are we still over-relying on media relations?
Something I've been thinking about a lot lately: Are we over-relying on media relations in PR? I'm talking about the...
Crystal Knows: The new PR stealth weapon of choice
MIMA Summit is always a great event here in Minneapolis. In fact, it's one of the top-tier events in the Upper Midwest. One...
How the psychology of “engaging” on Twitter has changed
No, this isn't another post on how Twitter is changing. Or has changed. Or needs to change. I believe that ground has been...
Why can’t corporate intranets just die already?
My internal and employee comms friends aren't going to like this post. Not one bit. But, before you take my head off about...
11 great opportunities thanks to 22 people in 2015
I'm going to take a moment today to talk about me. I don't do it very often, but I'll admit: I'm writing this post more for...