Last year, I published a list of future PR rock stars. Students (seniors or juniors) destined for PR greatness--as...
PR Rock Stars (of the future): 19 new college grads ready to take over the world
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Does Minneapolis need a digital marketing awards show?
A couple weeks ago MN PRSA held its annual Classics Awards. I didn't attend this year, but most years I make an effort to...
Talking Points Podcast: Advice for PR grads
It's that time of year--graduation is already upon us! And that means a flood of new PR grads will soon be knocking on your...
The commencement speech I would have given (if Winona State had asked)
President Olson, distinguished faculty, families and class of 2015 graduates, my name is Arik Hanson and I am an...
Tide’s #OurColors NFL Draft Day Twitter campaign: Boom or bust?
If you followed the first round of the NFL Draft on Twitter last Thursday, you noticed something a bit odd (but, expected...
The “social CEO”: How AmFam’s Jack Salzwedel manages his social media profiles
About a year ago, I talked about 14 things your CEO should talk about on Twitter. It was part of a larger discussion about...
PR Rock Stars: Bellmont Partners’ Maggie Lamaack
The first thing I noticed upon meeting Maggie Lamaack is this is one woman who's not afraid to speak her mind. Or, share...
Twin Cities PR This Week – April 27
Every two weeks, this is where you'll find who's been promoted, who's changing jobs, who's looking for talent and who's...
Talking Points Podcast: Is focusing on 5% of your fans enough?
That's essentially the question we sought to answer in this week's edition of the Talking Points Podcast. The question is...
Are we going about influencer outreach all wrong?
Last week, I had a brainstorm with a new client about influencer outreach. As we mapped out our approach, we considered...