Had a good conversation with a client the other day about social media churn. As usual, we were both lamenting the lack of...
What is social media’s “revolving door” effect on your business?
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Talking Points Podcast: Millennials refuse to pay for the news
In this week's episode of the Talking Points Podcast, Kevin and I talk about millennials and their refusal to pay for the...
Does brand reputation even matter to Spirit Airlines?
Last week, I did what marketers like us WANT consumers to do on social media: I asked my friends and family for a...
Don’t call me a freelancer
If you want to get under a consultant's skin, call them a FREELANCER. It's been an ongoing conversation in the solo world...
Twin Cities PR This Week – March 16
If you live outside the Twin Cities area, you may not have heard the big news this week: Target laid off 1,700 employees on...
An open letter to former Target employees
Dear former Target employees: I'm sorry. I know you've heard that a lot this week, but really, I'm sorry. Getting laid off...
Will Meerkat be the next Twitter–or the next Ello–for marketers?
The last week, my Meerkat notifications have been BLOWING UP! Of course, that's on me. I could turn those off anytime I...
Lack of women leaders in PR? Not in Minneapolis!
In this Sunday's edition of the Star Tribune, there was an interesting column about a major kerfuffle in the local...
Why aren’t more company leaders publishing on LinkedIn?
The other day, I was browsing through LinkedIn (something I do at least once a day, for various reasons). I came upon this...
Talking Points Podcast: A Conversation with Shel Holtz
In this week's edition of the Talking Points Podcast, Kevin and I had the distinct pleasure to sit down with a PR...