Today's a first for this blog--and series. I'm showcasing someone who no longer works in the PR industry...because she...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
The age-old question: Do you need to be active on social media to be successful in social media?
It's the age-old debate (at least over the last 10 years!): Do you need to be active on social media channels to be...
How one PR pro works from the road in an RV during a worldwide pandemic
Seven-plus months into this pandemic, we're all tired of working from home. But, as we stare down the barrel of quite...
What I learned about digital short-form content from 2,462 Republican recruitment text messages
How many text messages have you received from Republican or Democrat operatives in the last few weeks? For me, it's...
How brands are helping “get out the vote” efforts for the Nov. 3 election
The most important election of our lifetimes (and some say, since 1908), is now less than 2 weeks away. And, if early...
Why Ted Lasso is the boss you’ve always wanted to work for
Much like many of you, I was recently looking for a new show to stream. I had just finished The Mandalorian (which I liked,...
6 comms pros weigh in: What would you do if you were managing Joe Biden’s social comms campaign?
There's little doubt: Next month's election is the most important in most of our lives. Now, I don't usually talk politics...
8 initial reactions to LinkedIn Stories for users (and brands, eventually)
It was bound to happen. And, after they announced it earlier this year, it was due to happen. LinkedIn recently unveiled...
Trend: 5 companies using LinkedIn video to advance goals during the pandemic
Video. We've heard about it ad naseum for the last 4-5 years in trend posts like this. So, video, it and of itself, is...
4 trends in journalism and what they mean for the PR industry
Everyone is glued to the news these days. Between coronavirus, racial unrest and the biggest election of our lifetimes,...