I had the week off this week, but luckily Kevin Hunt had the opportunity to interview Andy Sernovitz of SocialMedia.Org and...
Talking Points Podcast: Interviews with SocialMedia.Org’s Andy Sernovitz and Whole Foods’ Natanya Anderson
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
PRSA, IABC, MIMA, AdFed: What’s the right professional organization for you?
The lines are blurring in the marketing, communications, creative and PR worlds. More so now than ever before. PR people...
Maybe I *should* start branding my business as an #unfinishedsneeze
First, I want to say I typically use this blog as a way to write what I think will be interesting for you, the reader. To...
Instead of lame holiday social posts, why couldn’t brands try this?
When you think of holiday posts from brands on networks like Facebook, Twitter and Instagram, isn't this what we've come to...
Talking Points Podcast: Talking wearable tech and the future of content with Weber Shandwick’s Greg Swan
This week, my esteemed co-host, Kevin Hunt, was down at the SocialMedia.Org Brands-Only Summit in wonderful Walt Disney...
Should you feel ashamed for reading the hard copy newspaper?
Every so often, I'll see it in one of my social feeds: That comment or remark from a friend, colleague or industry person...
Do you need a separate visual tone for your brand online?
I've long been a fan of Starbucks use of visual marketing via their social accounts. Just look at their Instagram account....
The best brand holiday use of Instagram I’ve seen yet–from Target
When it comes to holidays and social, well, brands haven't exactly traditionally wowed fans and customers. When I think of...
Talking Points Podcast: Do CEOs really need social media profiles?
It's not a new discussion, but thanks to a post by Shelly Kramer this week (and a report on CEO.com), Kevin and I re-opened...
How executives are using LinkedIn publishing to drive organizational PR goals
Two weeks ago, I talked about content strategy with a group of fine folks at the Fort Worth PRSA chapter meeting. As part...