There's a Starbucks that's less than a mile from my house. To say I visit it frequently is probably an understatement. The...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
What’s the best way to source content: In house vs. agency vs. freelance
As more companies join the content marketing arena, one of the bigger issues these companies face is this: How do we source...
Your content strategy is broken–here’s how to fix it
Last week, I visited the Dallas/Fort Worth metropolis (I had never been, surprisingly), to chat with the Fort Worth PRSA...
Talking Points Podcast: Does building relationships with journalists still matter?
That was a hot topic in this week's Talking Points Podcaast, as Kevin Hunt and I sat down to debate. The conversation is...
How corporate IT is actually killing employee communications
Years ago, I worked for an accounting and consulting firm here in Minneapolis. They ran their systems on Lotus Notes. For...
Why the best dreams are those you stumble into
You've seen those American Family commercials by now. The "If you can dream it, we can protect it." These ones,...
Talking Points Podcast: Why we Should Start Ignoring Millennials
In this edition of the Talking Points Podcast, Kevin and I talk about the future of Ello (or, non-future, in my view), the...
Why do PR people hate Excel so much?
Of course, I know the answer. I know the answer because I'm one of the people who hate Excel. It is the bane of my...
Why Ello isn’t the new Facebook (and the reason has nothing to do with technology)
Last week, new social network Ello was all over my social streams. I mean ALL OVER them. Early adopters were handing out...
Microsoft Stories: Best brand storytelling site on the web?
After just a quick peek at the Microsoft Stories site, you can't help but be impressed. Clean. Easy to scan. Big, popping...