In a year of huge social media job moves, unquestionably the biggest was the decision of Scott Monty to leave his long-time...
Talking Points Podcast: An interview with SHIFT’s Scott Monty
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
No time to create content? Follow Jay Baer’s lead
OK, I know what you're thinking. He's writing a post about a significant industry thought leader in hopes of landing a RT...
Why does the marketing media continue to ignore Gen X’ers (and focus on Millennials)?
I get it. Millennials are the best thing since Harrison Ford flew the Millennium Falcon (wait, Millennial friends, you do...
Talking Points Podcast: The evolution of employee advocacy programs
My friend Kevin Hunt was flying solo on this week's Talking Points Podcast. And it's too bad, because it's a topic I'm very...
Challenge: Can you put your phone/computer away in meetings for ONE WEEK?
I've been testing a new tactic lately. It's called "listening." Here's my strategy. When I go to a meeting, I sit down,...
4 ways I’d sell this year’s MIMA Summit to my boss (if I had to)
OK, so I'm going to write this post like I would if I were trying to sell my boss on sending me to MIMA Summit. Because,...
Talking Points Podcast: Are Attorneys Killing Brand Newsrooms?
In this week's episode of the Talking Points Podcast, Kevin and I talk about some pretty meaty topics including Amber...
PR Rock Stars: Life Time Fitness’ Nora Purmort
The legend of Nora Purmort existed far before I ever met Nora. She has a sister who is very successful in the interactive...
How to impress your new client in the first 30 days
You just signed that new client. You're excited. Anxious to get started. And you want to knock their friggin socks off out...
What’s the best Instagram reposting app?
What are the two biggest challenges for brands just starting with Instagram? * Find compelling visuals worth sharing that...