In this week's edition of the Talking Points Podcast, Kevin Hunt and I talk about why marketers are so hung up on real-time...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
The campaign approach to content–and how it’s killing brands (you can thank Barbie)
Oh you remember the blitz back in late June. "Entrepeneur Barbie" was everywhere. Including LinkedIn. Predominantly,...
How to avoid the content “click-flu”
I wish I had come up with that term: "click flu." It's a term coined by Jake Athey in this NextWeb post. And, he shares...
6 golden rules to responding to client emails
Thanks to my friend Allan Schoenberg, I ran across this Muse post the other day. While I applaud the concepts and ideas in...
Is it all downhill from here?
Yesterday, I turned 42. My "silver" birthday, as my son tells me. I had a great birthday, too. Maybe my favorite in recent...
The Talking Points Podcast: An interview with Lee Odden
I'm posting this week's Talking Points Podcast even though I didn't participate in in! I'm up on the North Shore with my...
Talking Points Podcast: Are most B2B influencers offline?
In this week's episode (episode 7) of the Talking Points Podcast, Kevin and I talk about the B2B influencer world based on...
Are PR agencies setting new parents up to fail?
I got a note from a friend a few weeks ago. It was a story I've heard before. "I'm burned out on my agency job." This...
Talking Points Podcast: A conversation with Polaris’ Holly Spaeth
For episode six of the Talking Points Podcast, Kevin and I sat down with Holly Speath, social lead at Polaris to talk about...
#42over42: 42 (OK, 45 really) PR and Marketing Pros You Should Know Over the Age of 42
40 Under 40. #32Under32. 15 under 15 (OK, just kidding, but seriously!). It seems like every award platform I see lately is...