Email overload. We all suffer from it, right? But, on the other hand, we all have a need to stay on top of what's new and...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Should building a community really be your primary goal when starting a blog?
Last week, uber-popular marketing blog, Copyblogger, decided to shut down comments on its site. It's reasons: 1)...
The age-old debate: Agency or corporate PR?
Yesterday, I made one of many trips to Winona (my alma mater) to speak to kids as part of my responsibilities on the WSU...
Yes! Yes! Yes! How One Word Should Change How You Think About Social Storytelling
I'm giving friend and fellow solo counselor, Dan Farkas, the floor today. I've had the good fortune to meet Dan twice in...
Why I’m completely revamping my coffee meet-up strategy
I'm kinda done with my current coffee routine. If you're "friends" with me on The Facebook, you saw my rant last week. You...
PR Rock Stars: Polaris’ Holly Matson Spaeth
I really can't recall how or when, exactly, I met Holly Matson Spaeth--it may have been on Twitter. But, we share a love...
Can Klout really be a social media management tool?
Last month, social scoring platform Klout shared news: it was adding important new features to its tool. No longer was...
Why I’m not using my laptop in meetings anymore
Let me just get this out there before we start: I have lousy handwriting. So lousy, I can barely read my OWN handwriting....
Do you really need to kiss up to clients?
A big part of being on the agency or consultant side of our business is relationship-building and management. No question....
The next generation of PR: 17 PR students to watch
Each year, I make a point of going back to my alma mater, Winona St. University, to speak with students there about life in...