Many of you reading this blog probably saw this post by Ignite Media's Jim Tobin a few weeks ago. The big stat: Facebook...
Why Facebook may be the MOST cost-effective marketing option for small businesses
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Do you suffer from professional FOMO?
One of my favorite local talk show hosts was chatting about an interesting topic last week: FOMO. Yeah don't worry, I...
Why ‘what’s next’ in social media won’t be in social media
It's the question we all get from managers, colleagues and clients: What's next in social media? What's the next Facebook?...
My blogging experiment: One post a day in January
Starting tomorrow, Jan. 1, 2014, I'm starting an experiment. I'm going to attempt to blog every business day in the month...
Target vs. Buffer: Crisis communications lessons from two different approaches
On Dec. 18, news broke that Target witnessed unauthorized access to payment card data across its U.S. stores. Security...
Brands: Whatever happened to solving the customer’s problem?
Last week, I was out shopping for a new phone at a retailer here in the Twin Cities (to be clear, it actually wasn't...
Buzzfeed’s coverage of Justine Sacco story: An ethical issue?
In case you missed it, the internet was home to a strange scene last Friday. IAC PR director, Justine Sacco posted an...
How to buy a perfect client holiday gift
Every year, the question comes up: What should I get my clients as a holiday gift? And each year, I struggle with it. I...
10 people I admire (that probably don’t know it)
When you ask people who they admire, the usual suspects enter the picture pretty quickly. Mom or Dad. A brother or sister....
The most popular Communications Conversations posts of 2013
As I reflect back on 2013, one thing I now love to do (thanks to Adam Singer--I'm stealing his idea) is look back at my...