Yesterday, Instagram unveiled a new feature for its popular mobile app: Instagram Direct. You can read all about it on the...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
6 small businesses using Facebook more creatively than many big businesses
Facebook marketing case studies. They're a dime a dozen across the web these days. So, why am I writing *another* one and...
Guest post: What’s next is in the past
The following post is from friend and colleague, Kasey Skala, who's a digital communications manager by day over at Great...
8 things you probably didn’t know about me
You know that "8 things you probably didn't know about me" meme that was going around Facebook a while back? I never got...
5 brands using PR-specific Twitter accounts–and what they’re doing well
Does your company/client need a PR-specific Twitter account? It's probably a question reserved for only the larger...
8 best cups of coffee in Minneapolis for the PR pro
Last week, I asked the question: What's the best cup of coffee in Minneapolis? Very controversial, right? But, I mean,...
Coke says the corporate web site is dead. I say hogwash.
You may have seen this post (or some variation of it) floating around the web last week. Apparently, Coke says the...
Miracle on the gridiron: LEGO Jerry Kill inspires Golden Gophers
Taking a little break from the PR/marketing talk today. Indulge me, if you will. For those Minnesotan readers, unless...
PR Tool Review: 7 ways to get the most out of Muckrack
A few weeks ago, I started researching a tool called Muckrack for a client project. The good folks at Muckrack gave me a...
News releases or blog posts: What is the future of media relations?
In starting work with a new start-up client recently, the question came up: Do we really need news releases? Couldn't we...