For years, Ryan Pena was one of those people I definitely knew about, but never had a chance to meet. I recently figured it was time to change...
READ MORESometimes it’s OK to be a social media follower
by Arikhanson | Jul 29, 2019
Today’s internet culture is very much predicated on one basic principle: Me. Me, as in, how can I create more thought leadership to share...
READ MOREHow I’m organizing my first class on strategic communications at the University of St. Thomas
by Arikhanson | Jul 24, 2019
This fall I’ll assume a role I’ve been working toward for the last 20+ years. The role of professor. I’ll be teaching my...
READ MORE17 people who should have been on MN AdFed’s 32 Under 32 List
by Arikhanson | Jul 23, 2019
In case you missed it, AdFed officially posted its 32 Under 32 list a few weeks ago. This is a great event that has taken on a life of its own...
READ MOREIce cream truck’s bold claim: We’re charging influencers DOUBLE (and why it might signify a tipping point in influencer marketing)
by Arikhanson | Jul 19, 2019
In case you missed it, a soft-serve ice cream entrepreneur in California made news recently. Yeah, instead of catering incessantly to...
READ MOREPR Rock Stars: Solo PR Consultant Peg Roessler
by Arikhanson | Jul 18, 2019
If you want to get your client on TV in the Minneapolis/St. Paul area, and you’ve worked in PR for more than five minutes, you know...
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