A couple weeks ago, I had a conversation with a colleague I’ve heard far too often over the last eight years since I began my solo...
READ MOREIntroducing Talking Points Mini-Strategy Sessions
by Arikhanson | Mar 23, 2018
For the last few years, I’ve heard a few common refrains among friends and colleagues working for smaller and mid-sized organizations:...
READ MORE#HeForShe: 5 women who made a big impact on my career (but may not know it)
by Arikhanson | Mar 22, 2018
If you’ll remember, a few months ago I made a commitment to supporting the #HeForShe movement. One way I committed to doing this—writing a blog...
READ MORE7 ways to get more mileage for your trade show social content AFTER the show
by Arikhanson | Mar 20, 2018
A few weeks ago, I attended my first trade show on behalf of a client in three years. It was a rather large trade show and I was tasked with...
READ MOREWe’ve got a serious problem with bots in social media marketing
by Arikhanson | Mar 15, 2018
Lately, there’s been a lot of hand-wringing over the drop in Facebook usage. And while the big blue network is definitely priority...
READ MOREWhat would you do if Facebook really did fail?
by Arikhanson | Mar 12, 2018
There’s been an awful lot of hand-wringing about Facebook lately. Edison Research released a report last week claiming Facebook usage was...
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