In case you missed it, Facebook rolled out “call to action” buttons last February. It was hardly a revolutionary move. Advertisers...
READ MOREShould you feel ashamed for reading the hard copy newspaper?
by Arikhanson | Oct 29, 2014
Every so often, I’ll see it in one of my social feeds: That comment or remark from a friend, colleague or industry person taking jabs at...
READ MOREYour content strategy is broken–here’s how to fix it
by Arikhanson | Oct 13, 2014
Last week, I visited the Dallas/Fort Worth metropolis (I had never been, surprisingly), to chat with the Fort Worth PRSA chapter. The topic of...
READ MORETalking Points Podcast: Does building relationships with journalists still matter?
by Arikhanson | Oct 9, 2014
That was a hot topic in this week’s Talking Points Podcaast, as Kevin Hunt and I sat down to debate. The conversation is based on a post...
READ MORESummer hours guilt–are you a sufferer?
by Arikhanson | Jun 17, 2014
It’s that time of year–yes, summer hours are officially here! And, if you live here in Minnesota, you know how precious our summer...
READ MOREWho’s the ONE mentor that changed your PR career trajectory?
by Arikhanson | May 23, 2014
Everyone has that one person who changed the trajectory of his/her career. That person who, for whatever reason, made a difference in your...
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